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Meta & Google Ads

Campaigns managed on your own ad account, reported on what they cost you per lead — not on how many people scrolled past.

Facebook ads agency in Pakistan

We work as a Facebook ads agency in Pakistan the way you would want one to: the campaigns are built inside your own Meta Business account, billed to your own card, and you keep everything — audiences, pixel history, ad account — the day you stop working with us.

Why the account has to be yours

An agency that runs your ads from its own account is holding your data hostage without saying so. The pixel history, the custom audiences, the conversion learning — all of it stays with them when you leave, and the next agency starts from zero. Ours is built in your account from the first campaign, and we are simply given access to it.

What running the campaigns includes

  • campaign, ad set and audience setup in your account
  • Meta pixel and conversion tracking checked before spend starts
  • daily monitoring, with budget moved to whatever is working
  • a monthly report in plain language, on cost per lead
  • a WhatsApp line for questions during the month

What it costs to run Facebook ads here

Management is PKR 10,000 per month, separate from ad spend, which you pay Meta directly. We ask for a minimum of PKR 20,000 per month in spend, because below that a campaign never collects enough data to tell you whether the audience, the creative or the offer is the problem.

What campaign management costs

Campaign management starts at PKR 10,000 per month, separate from your ad spend. We recommend a minimum test budget of PKR 20,000 per month in spend, because below that a campaign never gathers enough data to optimise against.

Management fee
PKR 10,000
per month — paid to us
  • campaign, ad set and audience setup
  • conversion tracking and pixel checks
  • daily monitoring and optimisation
  • a monthly report in plain language
  • WhatsApp line for questions during the month
Ad spend
PKR 20,000
per month minimum — paid to Meta or Google
  • stays in your own ad account
  • you are billed directly by the platform
  • you can raise or pause it any time
  • we never touch your payment method
  • below this, results are guesswork

Why we publish the minimum spend

Most agencies take whatever budget you offer. A campaign running on PKR 5,000 a month cannot tell you whether the audience, the creative or the offer is the problem — there is simply not enough data. We would rather tell you that before you pay us than after the month ends.

What changes the fee

  • how many platforms are running (Meta only, or Meta plus Google)
  • how many campaigns and audiences need managing
  • whether conversion tracking already works on your site
  • whether we are also producing the ad creative (quoted separately, from PKR 3,500)

Campaigns we have run

Two recent Meta campaigns, straight from the ads manager. Both were engagement and awareness objectives rather than lead generation, so they are reported as exactly that — cost per follow and cost per visit, not cost per lead.

Meta Ads Manager report for the PCIS engagement campaign managed by AWA Media, showing 1,554 profile and page visits at Rs 2.34 each
PCIS — engagement campaign, 2 weeks. 1,554 profile and page visits at Rs 2.34 per visit on Rs 3,643.32 of spend.
Meta Ads Manager report for a Care Pharmacy page-likes campaign managed by AWA Media, showing 315 follows at Rs 5.24 each
Care Pharmacy — page-likes campaign, 9 days. 315 new follows at Rs 5.24 per follow on Rs 1,649.59 of spend.

We built the PCIS website as well, which is why the campaign and the page it points at say the same thing. See website development.

We do not publish client ad accounts or spend without permission. On a call we can walk you through campaigns closer to your own sector and budget.

Everything clients ask about ad campaigns.

The practical details you want to know before running Meta and Google ad campaigns with AWA Media. Clear answers, zero false promises.

01

Do you run ads on my account or yours?

On yours. We work inside your Meta Business Manager and Google Ads account, so the spend, the pixel data, the audiences and the billing all stay under your control. If we stop working together you keep the account and its entire history.

02

How much should I spend on ads in Pakistan?

Enough to gather real data in one month rather than a few days. The right figure depends on what one customer is worth to you and how many you can actually serve. Tell us both numbers and we will tell you whether a campaign makes sense before you commit.

03

What is the management fee?

Campaign management starts at PKR 10,000 per month and is separate from your ad spend, which you always pay to Meta or Google directly. We recommend a minimum test budget of PKR 20,000 per month in ad spend, because anything less does not gather enough data to optimise against. The fee is agreed in writing before anything is switched on.

04

Do you make the ad creative too?

Yes, and that is the main reason clients come to us. Video ad production starts at Rs. 3,500 and is quoted separately from campaign management. Having the same team make the creative and run the campaign removes the usual blame gap between the two.

05

What results can you promise?

None, and be careful with anyone who does. Results depend on your offer, your prices, your competition and how quickly you answer enquiries. What we commit to is honest reporting on cost per lead, and telling you early when something is not working.

06

How will I know the ads are working?

You get a monthly report in plain language covering what was spent, how many enquiries or orders came in, and what each one cost. If tracking cannot be set up properly for your business, we tell you that up front rather than reporting numbers we cannot stand behind.

07

Can you fix a campaign someone else set up?

Often, yes. We start by auditing the existing account: what is being tracked, what the audiences look like, and whether the creative or the offer is the real problem. Sometimes the fix is the ad rather than the targeting.

08

Do you work with businesses outside Gujranwala?

Yes. We are based in Gujranwala, Punjab and run campaigns for clients across Pakistan including Lahore, Karachi and Islamabad. Account access, reviews and reporting all happen remotely over WhatsApp and call.

09

Do you work as a Facebook ads agency in Pakistan?

Yes. We run Meta campaigns — Facebook and Instagram — for businesses across Pakistan, and Google Ads alongside them where search demand exists. Everything is built inside your own Meta Business account and billed to your own card, so the pixel data, audiences and ad account stay yours if you ever stop working with us.

Talk to us about your campaign

Tell us what you sell, what a customer is worth to you, and what you can put behind a test month. We will tell you whether the numbers work before you spend anything.

WhatsApp +92 321 0000392, email info@awamediapk.com, or use the contact form.

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